KEYWORD MACHINE

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What are Keywords & Data?

Last Updated: Jan 24, 2013 09:35AM AEDT

Keywords

 

Keywords are your list of products, services, categories or brands on how to group your combined keywords together. 

Good Examples of Keywords:

  • City locations for an Airline e.g. San Francisco, Osaka, Melbourne
  • Brands for an Appliances Retailer e.g. Bosch, Electrolux, Sharp, Tefal, Westinghouse
  • Products for a Shoe Ecommerce Store e.g. Boots, Sandals, Flats, Trainers, Wedges

 

Data      

 

You can also upload associated Data about each Keyword to use in your Campaign, Ad Groups or Ads.

For example, City location keywords can have the following properties: Region, Country, Quantity (see below screenshot) 

Data is optional and you can still create Keyword Batches without any associated Data imported. 


 

 

Still Need Help? Contact Us Today

support@keywordmachine.com
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